Marketing Site Content Strategy
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Project scope
Categories
UI design UX design Graphic design Website developmentSkills
marketing look and feel branding wordpressOur team is looking to revamp our Marketing site (checklick.com) to a more modern look and feel. Currently, we use WordPress but we're willing to look at other options providing it suits our needs.
Checklick will be undergoing a product revamp within the next 1-2 years and therefore, the backend needs to accommodate for being able to change content easily.
This project will require the following steps;
- Evaluate the current website and determine whether WordPress or another website creation platform would be better suited. Keeping in mind it has to be an easy-to-manage site and interface
- Once the platform is chosen, present 3 theme options as per the student's recommendation
- Build out a new theme to match Checklick branding but with a new look
- Transfer all content from the current website to the new website
- Provide a tutorial to a designated Checklick employee on how to manage the new website backend
By the end of the project, students should complete the following tasks;
- Determine what website creation platform should be used for new website
- Present Checklick employee with 3 theme options for new website
- Transfer content from the current website (checklick.com) to new website
- Ensure the transition from the old website to the new is fully complete
Students will connect directly with the company president for mentorship throughout the project and have the following resources at their disposal;
- Weekly progress meetings
- A huge library of company images, content etc.
- On-call and email availability from the company president
About the company
Checklick is an Athlete Development Tracking System that provides sports clubs with a tool to create skill development checklists and a fully services club storefront for clubs to sell their memberships, courses, events or items.
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